Vega Craft LU4 Product Photography

For this task we were required to explore the application of product photography to visual communication and apply the most relevant photography principles to serve the purpose and context of visual communication when creating studio and location setups.

For this brief I decided to try and tell a narrative through the use of product photography. I chose to promote my LG phone in a way that says it is the kind of phone that contains all your weekly, on the go and important possessions. I did this by placing a bunch of items which to me fit this description to one side and in a professional and clean way. Next I placed my LG phone to the other side and a strip of cardboard between the objects and the phone. Next I took a photograph of all of this and positioned the camera in a certain way in order to frame the image so that it looked like the objects and phone were in frames next to each other. By creating this image of the two next to each other, I suggest the narrative that they are both related and even equal to one another. This is an image that can be used for an ad which displays that there new LG phone has everything you need and is much smaller and unified in comparison driving persuasion to buy one.